Judy Shapiro On Doing Content Marketing Right
Ali Farhat , Editor | Jul 20, 2017
Topic category: If I ran the world
Resa Gooding

All marketing is content marketing according to Judy Shapiro, CEO & Co-Founder of engageSimply. In this speech at Content Israel, she discusses the evolution of marketing, what scaleable content marketing is, the goal of engageSimply, and the importance of topic-based programmatic advertising and content authentication in the next 2 years.

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For more information about content marketing, visit engageSimply.

Resa Gooding |Jun 29, 2017
FROM: YouTube
Tags: Content Marketing, engageSimply, Judy Shapiro, Ad Tech, Digital Marketing
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